
White Rabbit is a web3 interactive series about going down the crypto rabbit hole.
This website's goal is to offer the community an overview on the project's progress. It's created by the White Rabbit community and is not officially linked with Shibuya.
Watch White RabbitExplore timeline
ETH Denver announcement
February 22, 2022
At ETH Denver 2022 pplpleasr made the top secret announcement that she was working on a platform called Shibuya and its first webseries White Rabbit.
Watch on Youtube
Whitepaper V1
February 28, 2022
Shortly after the announcement on ETH Denver the first version of the whitepaper was released. It describes the main concepts of Shibuya and White Rabbit.
Read whitepaper V1
Launch chapter 1
March 1 & 2, 2022
For the pilot episode of White Rabbit 5000 producers passes were available to mint at 0.08ETH each, with a max of 5 per wallet.
Chapter 1 sold out in 22 minutes of the public sale!

A lucky bag
March 2, 2022
Secret words were scattered throughout chapter 1. Together they formed the seed phrase of a wallet containing several NFTs.
Enicoll.eth was the first to find all of them and got to keep this lucky bag (or fukubukuro) of NFTs.

We're going left
March 9, 2022
In chapter 1 the main character came across two doors. Behind each door was an alternate ending to the pilot. The community could stake their producer passes on the door of their choosing to earn $WRAB.
The majority voted on the left door, deciding the future of the main character and her development in the plot.

Mirai is her name
March 29, 2022
The community could, vote using their $WRAB to, decide the name of the White Rabbit main character. Mirai came out on top with 47,3% of $WRAB votes, Toki (24,5%) and Gwei (7.8%) were the runners up.
Kevin or Kevkun sadly didn't make the cut.

A top tier team
April & May, 2022
The community gets a glimpse off the all star team that will be working on chapter 2 and beyond, including Aaron Limonick, Théo Nardi, Marion Strunck, Aaron Hunwick, Nikki Kaelar, Gavin Brivik, Silas Robledo, Mike Zeng and Anthony Scott.

Launch chapter 2
June 8 & 9, 2022
6000 producers passes were available for the 2nd chapter of White Rabbit. These were sold at 0.07ETH and the sale lasted for a good week.
At the end chapter 2 the community could stake their producers passes again and earn $WRAB.

A mysterious package
June 10, 2022
At the end of the second chapter there were 3 options to stake your producer pass. One road led to the fox, another led to a mysterious lady and the third led to a road with a mysterious package. Users who staked their producer pass on the road leading to the mysterious package received an airdrop.
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The fox wins again
June 17, 2022
Originally the fox was the most popular choice. Once users realised staking their producer pass on the road that led to the mysterious package resulted in an airdrop, it became the dominant choice.
It was a close call in the end, but the fox came out on top. The results were: Fox (41.0%), Airdrop (37.7%) and Lady (21.2%)

Launch partner on Coinbase NFT
July 22, 2022
Coinbase launched its NFT platform and White Rabbit was one the launch partners. To celebrate this occasion there was a drop of 250 White Rabbit NFT posters (5 editions of each 50 pieces), priced at 0.3ETH. These NFT posters will later be redeemable for a physical poster.
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Azuki casting
September 9, 2022
White Rabbit producers and Azuki holders could choose which Azuki character would appear in chapter 3. For every Azuki owned you got 1 vote, and for every 650 $WRAB, you got 1 vote.
Over 190+ Azukis applied, but AZUKI #3602 was the final winner with a 121 votes.
A creative community
Ongoing from September, 2022
To give the community an opportunity to show its talents (and fill the gaps between producing chapters) several creative challenges are organised. These go from creating steak-themed artworks to rabbit & fox-themed AI art to works inspired by the community's favorite Studio Ghibli films and Azuki & White Rabbit mashups. We're sure the best is yet to come.
art by jun._.ka

Whitepaper V2
September 27, 2022
6 months after releasing the first whitepaper and two White Rabbit chapters in, the team wrote up a whitepaper V2. This new version focussed mainly on the tokenomics of White Rabbit and clarified the different utilities of $WRAB and the producer passes. Prior to release they organised a survey and incorporated the feedback from the community into the new version.
Read whitepaper V2
The cookshop opens
October 11, 2022
Remember the mysterious packages that were airdropped to users who voted the middle path during Chapter 2? In those packages were steaks, hand drawn by pplpleasr. Users who voted during Azuki casting also received steaks.
The cookshop is a place to stake your “steaks” and earn $WRAB. The goal was to give the White Rabbit community a way to earn $WRAB between chapters. The rewards happened on a linear curve - the longer you stake the higher rate of rewards you got.

Launch chapter 3
January 10, 2023
There was no public sale for Chapter 3 and no $WRAB tokens were distributed. It was decided that to reward existing producers, only they who staked chapter 1 and chapter 2 producers passes (by pairs) were eligible to claim chapter 3 for free.
Buy on secondary marketThe floor is lava
January 10-17, 2023
Chapter 3 introduced a new in-film gaming experience: The Floor is Lava. Players had to connect their wallet and stake a Chapter 3 producer pass to start the game. Each producer pass provided 4 lives. The goal was to help Mirai get across the molten lava floor safely.
The more times you won, the more entries you earned in the blue-chip NFT raffles (CloneX, Pudgy Penguins, CloneX egg and Azuki Beanz).
The key to...?
January 23, 2023
For each win in the lava game you received a White Rabbit key. The exact utility of this key remains unclear, but so far it gave access to voting on the second interactive series, Dominion X, launching on Shibuya.
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Mirai in Linkin Park's video
February 10, 2023
Linkin Park's new music video “Lost”, directed by pplpleasr and Maciej Kuciara, feautures Mirai. Linkin Park is back with a never-before-released song recorded during the sessions for “Meteora” (2003). At time of writing the video has over 20 million views.
Watch Lost on Youtube